👋 Welcome. This is Marc Sasinski’s website.

I'm currently building at the intersection of AI and customer intelligence in Los Angeles, California 🌴

“Design is now a company’s biggest differentiator. It is essential to the future success of products 📈…

A company founded today will not flourish without a robust design strategy.”

— Steve Vassallo, Foundation Capital

The short version:

• Founder of Arktyp — a conversational customer intelligence platform for product teams

• Nearly twenty years building products that have shipped to 100M+ users at Riot Games, Zwift, and Citrix

• Led design and research organizations as a member of the Senior Leadership Team in multiple roles

• M.S. in Human-Computer Interaction from DePaul University

• Advisory board member for UC Irvine's Master of HCI & Design program

• Owner of a vintage Vespa that starts up (almost) every time

Take a look around…

The longer story is on the about page.

Recent posts on the blog cover AI tooling, humane technology, and the evolving role of research — when everyone is building. Fast.

If you'd like to connect, please contact me!