Had a great time talking with some students this past weekend from the New York Film Academy's game design program here in Los Angeles.
In my mind, there's a fair amount of overlap between product design and game design. Great digital products go beyond usability (that's just table stakes!) and are truly engaging. Game designers are tremendous systems-thinkers and have an uncanny ability to think through a lot of different perspectives, which all experience designers should consider.
I've always said that Jesse Schell's The Art of Game Design is one of my favorite, straight-up UX books. All of those lenses matter when you're creating immersive experiences, regardless of the domain.
Special thanks to Lara Federoff for the invitation to speak - and to the students who attended on a Friday evening!
Marc