Great conversations at a Google-organized event entitled Design is [Simulation] here in LA last week. A talented panel of both technology and content creators addressed some pretty philosophical topics about the future of VR and AR.
Some snippets of wisdom - in no particular order - include:
VR as the ultimate "empathy machine"
Designers of these types of experiences need to consider time, space, realism vs. stylistic interpretations of the worlds that they're creating
VR as a platform to 'take you places' and the notion of AR bringing things to you
VR is a bit of a leapfrog technology; like mobile phones in third-world countries
Using VR when soliciting donations to a cause caused a significant uptick in conversion
g.co/expeditions is doing some pretty wonderful - and much needed - work to innovate in the education space. Studies have shown that VR means more attention and engagement from students.
For all the hype, these are still tools to create experiences with
Sound design and its intimacy with these two technologies is critically important
What about introducing the sense of smell, too? :)
It's especially important to both onboard and offboard VR users elegantly for intense experiences. You can much more easily affect human beings than with lots of other platforms (e.g., cause blood pressure to rise significantly; make people cry). Can't help but think that with great power comes great responsibility to use the tech wisely.
The lexicon of the tech is still in its infancy
An unanswered question that was floated: what makes a VR experience something user/players/consumers would want to come back to? It's like a vacation spot: Would you go back after you've ticked it off? If so, why?
Lastly, can VR/AR actually make the real world a better place?
Not to mention that Neuehouse is a pretty inspirational creative and collaborative workspace/ venue here in LA.
Marc